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Dream Factory
Productions and Fuego Communications and Marketing ink Strategic Partnership
to Expand Services
Orlando-based agencies join forces to provide enhanced service offerings
through expert collaboration and market leadership.
ORLANDO, Florida – July 7, 2009 – Dream Factory Productions,
Inc., a full-service marketing, advertising, and production
company is joining forces with Fuego Communications and
Marketing, Inc. to create an expanded menu of services in
marketing, public relations, video production, Internet branding
and corporate communications.
The strategic partnership unites the two companies' resources
and expertise to develop effective marketing solutions that
support Dream Factory Productions’ successful media and
interactive campaigns. This collaborative effort will offer a
powerful combination of analytical and creative solutions to
help companies launch products and services quickly, effectively
and with measurable accountability.
“By joining forces with Fuego Communications, we can now offer a
more complete set of marketing services to top companies in
Central Florida—and beyond” said Paulo Cigagna, President and
CEO of Dream Factory Productions. “This is Orlando’s ‘Dream
Team’ in the marketing and media production industries.”
Dream Factory Productions and Fuego Communications and Marketing
see an opportunity in serving companies that have been focused
solely on image and branding but were unable to deliver
quantifiable results. Both companies believe that many CEOs have
been contracting the help of creative agencies that don’t have a
comprehensive understanding of the metrics, analytics and best
practices that produce measurable ROI.
“The benefit of partnering with a company like Dream Factory
Productions is that there is no limit to the solutions we can
provide as a whole” explains Andres Goyanes, Chief Marketing
Strategist for Fuego Communications and Marketing. “From
offering the latest technology-based marketing solutions to the
integration of video, print and interactive media initiatives,
our partnership is focused on providing metrics-driven
strategies that yield measurable results to current and future
clients.”
The strategic partnership adds the final element in Dream
Factory Productions’ launch of its proprietary S.M.A.R.T.™
system—a unique process-driven method for marketing and
branding.
“S.M.A.R.T.™ allows us to meet the marketing demands of
executive management” adds Jim Londeree, COO of Dream Factory
Productions. “This strategic partnership is designed to provide
CEOs and CMOs access to proven integrated marketing solutions
with strategies that take into account all media types, online
and offline.”
Fuego Communications and Marketing’s chief marketing strategist,
Andres Goyanes—who also serves as president for the American
Marketing Association of Central Florida—explains, “CEO's are
tired of hearing their teams blame the economy for lower
performance. In the current economic slowdown, executives want
creative solutions that can be tracked, analyzed and have true
decision-support value attached to keep their companies solvent
and profitable.”
Both companies are based in Orlando, Florida and their teams
have a diverse background with the ability to communicate in
many languages.
About Dream Factory Productions, Inc.
Founded in 1999, Dream Factory Productions, Inc. is a
full-service marketing, advertising, and production company
located at Universal Studios in Orlando, Florida. Dream Factory
Productions offers both traditional and cutting edge solutions
for companies in the United States and over 14 countries around
the world. Their company website is
www.DreamFactoryProductions.com.
About Fuego Communications and Marketing, Inc.
Founded in 2005, Fuego Communications and Marketing, Inc. is
an Orlando-based marketing consulting agency specializing in
integrated marketing strategies, online marketing, direct
response and Hispanic market advertising. Their company website
is
www.FuegoCommunications.com
Media Contacts:
 Paulo Cigagna, CEO
at Dream Factory Productions, Inc.
Phone: 407-224-5227
Email: pcigagna [at]
dreamfactoryproductions.com
LinkedIn:
http://www.linkedin.com/pub/paulo-cigagna/2/15b/304
Andres Goyanes,
CEO at Fuego Communications and Marketing, Inc.
Phone: 407-404-1712
Email: andres [at]
fuegocommunications.com
LinkedIn:
http://www.linkedin.com/in/andresgoyanes
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